Definitely not for vegetarians

This has got to be one of the most bizarre and hilarious ad campaigns I’ve ever seen.  Hillshire Farm is promoting its packaged meat and new entree salad products with a series of ads centered around the phrase, “Go Meat!”  The TV spots feature grown adults chowing down on Hillshire Farm products while a crowd of offscreen voices cheers them on.

Go to and click on “View the TV Spots” to check them out.  They’re all pretty random and off the wall, but #3 is easily my favorite.  As for the campaign title itself, I think the late Dr. Atkins would be proud.

2 Responses to “Definitely not for vegetarians”

  1. HAHAHAHA!!!! thats cllll-assic.

  2. ….adding on to my previous comment, i like how the guy in the 3rd commercial spikes the deli container on the floor.

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